When it comes to doing IPA (Income Producing Activities) I often feel like I do when at the gym and it’s time to do some squats or straight-leg raises for a kick-ass lower ab work out. Deep down inside I know that these two exercises which also happen to be the most painful to me will do more to sculpt my body in my trouble areas than any other exercise. The irony is that the most powerful result-producing activities/exercises I should be doing at the gym are what I least desire to do; yet I somehow manage to desire the most powerful results, a 6 pack 22 in waist with a round perfectly sculpted 36 booty. Well, if you’ve ever worked out at the gym for an extended period of time, then I’m sure you know like I know that the body just doesn’t work that way– in fact, neither does life or business.
We often want to make the most money by doing the least income-producing activities in our business most; like posting a lifestyle post on Instagram or Facebook, then expecting the floodgates of conversions and 5 figure months to come hurling in. When I say least income producing activities, this is not to negate the intrinsic value in sharing a lifestyle post with your followers, but a lifestyle post alone isn’t going to hurl in instant conversions and 5 figure months for the most part. Or how about always posting positive quotes and memes but never following up with warm prospects to convert them to paying customers out of fear of rejection? We’ve all been there. We’d rather do the light weight stuff, like walking on the treadmill to tone our legs rather than grabbing those 15 pound dumb-bells and really going in on burning and sweating those thighs and gluts out with 3 sets of painful squats. As the saying goes, ‘No pain no gain.’
Successful entrepreneurs start their day going straight for the highest IPA they can muster, rather than procrastinating and messing around with checking email, scrolling through facebook for 3 hours or organizing files. Successful people go straight for the jugular upon awakening. In other words, immediately after a 60 minute morning ritual, successful people tackle their day by ‘eating the bull-frog first‘. Eat the bull-frog first is an expression, referencing the high-rewarding notion of getting the most uncomfortable, anxiety-producing task of the day out of the way early, which is tantamount to eating your vegetables, most gross thing on your plate first, so that the rest of the day then becomes smooth sailing. You’re no longer walking around with tension and anxiety in your belly all day while procrastinating the inevitable uncomfortable IPAs you know needs to be done. So you just dive in, eating that ugly, hairy bullfrog on your plate, or making that first phone call of the day to a warm prospect. When you begin to tackle the critical tasks of your day early, by noon for example the rewards are endless.
For one, you will be making more money than you’ve ever made before, just as you would be losing more weight than you’ve ever lost before. And once you become an expert at making more money or losing more weight than the average, your confidence will soar to new levels you never knew were possible for you. The ripple effect of these two factors alone, will transform you into a success magnet. Suddenly those painful activities will feel a lot less painful when you begin to see daily double and triple digit deposits in your accounts.
Keep a picture of a bullfrog tape to a wall of your home office where you will see it first thing in the morning when you rise as a daily reminder to eat the bull frog first. By the law of compensation, law of belief, law of harvest, law of averages, law of attraction, law of inertia, law of cause and effect you will begin to attract the desired results in your business. I talk about these spiritual Universal laws in my book, 6 Figure Mindset coach: Change Your Philosophies, Change Your Life which you may now order at www.parisarmani.com, www.amazon.com and www.barnesandnoble.com in print and Kindle editions.
Thanks for visiting and reading my blog. If this post was inspirational to you on your entrepreneurship journey please, like, share and subscribe so others may be inspired. 🙂